The best whiteboard animation companies will often rely on a special ingredient to make their videos successful: humor.

Comedy is serious business. Within a almost twenty-year span between 1998 and 2017, comedy was the second most frequently made kind of film worldwide; in other words, comedies were made more often than thrillers, horror, or even science fiction films. And remember that funny video you shared with your family and friends a few days ago? You’re not alone. Comedy is one of the four most popular categories of video content on YouTube. With just under 2 billion YouTube users watching every month, that’s a lot of comedy being consumed.

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White board animation services offer a variety of drawing styles because each project is unique. This guarantees that, no matter what the message or mood of your video is, there will be an animation style suited for it.

Since they first exploded in popularity circa 2005-2007, white board animations have been used in a variety of different contexts. Some white board animations are explainer videos that depict how to use a new software or service. Some white board animations are commercials meant to promote new entertainment or products. Finally, some white board animations are used as public service announcements to spread awareness around issues like underage drinking or bullying. As you can tell, these are all very different subjects; it would be ridiculous and inappropriate to use the exact same drawing style for all of them.

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Create whiteboard animation with a dedicated team; this piece of advice might seem like a no-brainer, but sometimes people can overlook the importance of working with a great team and all of the experience and know-how they bring to the table.

It was popularized due to a bestselling 1995 book by Hillary Clinton, but the African proverb “It takes a village” has actually been in existence for centuries, and for good reason. The original proverb was used in regard to raising children, but it can also refer to any big task that requires a group of people, each playing their own distinct roles, to be realized.

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White board video is usually short; most clock in at around 60 to 90 seconds in duration. That timing might seem awfully quick, but it’s actually just about perfect for the attention span of most people nowadays. Are you ready for a short history lesson?

Human beings have always had short attention spans, and, according to some scientists, that’s exactly as it should be. The theory is that a short attention span is an evolutionary advantage that gives humans the ability to both focus on a complicated task (building a fire) and also continually check in with and assess their surroundings (“Is the sun going down?”, “Was that thunder?”, “Are there any signs of a predator nearby?”). In evolutionary terms, our short attention spans are likely a big part of why human beings are the most successful species to ever inhabit the earth. The short attention span was the secret weapon that allowed us to survive and thrive.

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