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Whiteboard Animation and Universities

Posted by mocapnyc

Animating for Universities

Education-related animations can be tricky but you have come to the right place! Animations and Explainer Videos are perfect for Universities and Education because they are fun to watch, easy to edit, and they can very effectively convey complex lessons and messages. We have made many animations over the years for schools like the University of California, the University of Alberta, Università di Roma, and the University of Chicago.

Getting lost in the details

Whether you are filming an educational video or explaining a process through animation it is easy for a project to get lost in details. So how does one avoid the detail black hole?

Style is the solution

Adding a simple art style to your project cuts out any distractions and details that can drain a budget, allowing only what matters to a viewer to remain on the screen. This not only keeps a project budget from getting drained by details, it also shows the viewer only what they need to see. Thus making the animation more effective. Here is what we mean:

Software Windows

Software is constantly updating and changing. As soon as a video is produced an update occurs and the video is out of date. However, if only pieces of the software are shown or if the software is illustrated like a cartoon then viewers pay attention to  the message and they don’t get distracted by details.

Equipment and environments

This same rule applies to educational equipment and environments. Seeing the wrong equipment can distract viewers or even lead to dangerous  communication flaws errors. But setting the video in a stylized environment allows everyone to pay attention to the principle of the video and not the details.


Representing the student

Students can also wear certain uniforms, tags, or equipment. But cartoon drawings or art styles can avoid hot button issues. Diversity and political correctness can also be a real obstacle, but drawing students in a simple way can keep the project from offending.

Side note: Infographics and Diagrams - good for concepts

Sometimes a concept is the focus of the message. If an issue affects hundred or thousands of people it’s best to address employees conceptually rather than as specific individuals. In this instance, it’s best to use a style of animation called an infographic. Infographics have been popular since 2000. This style of animation uses plain figures of employees instead of a character. Similarly concepts like timelines, cycles, and fields or areas are often best explained using a diagram that rarely if ever includes an image of the employee. 

If you have any other questions feel free to contact us at whiteboardanimation@gmail.com or call 646-801-3496